Speaker: Mary Lou Quinlan, Founder and CEO of Just Ask a Woman
Topic: The Whole Truth about What Women Want

Mary Lou Quinlan has studied the behavior of thousands of female consumers across the US on behalf of major corporations in dozens of categories. Thanks to proprietary listening techniques, she can share how marketers can get to the Whole Truths of Why Women Buy versus the half Truths that she’s willing to admit. She will lead the audience through case examples, including new, multimedia ways of connecting with women, as exemplified by her latest venture: The God Box Project.
All proceeds from this event will go to charity.