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Lani Lazzari

Lani Lazzari

President & CEO, Simple Sugars

Lani Lazzari is the CEO and founder of Simple Sugars. Simple Sugars manufactures and sells all-natural sugar scrubs especially formulated for sensitive skin. Lani founded Simple Sugars in December of 2005, when she was 11 years old, in an effort to create natural skincare products that would be safe to use on her ultra-sensitive skin and relieve her eczema. Now eight years later, Lani’s brand has been endorsed by beauty editors at some of the world’s biggest beauty magazines and has garnered a loyal fan base all over the country. The Simple Sugars line consists of a wide variety of body, facial, and foot scrubs in addition to a men’s line. Simple Sugars products are sold internationally online and are available in over 100 retail locations across the US. In 2013 Lani appeared on ABC’s hit TV show, "Shark Tank" where she secured an investment for Simple Sugars with billionaire Mark Cuban, and Simple Sugars has become one of the most successful companies to ever appear on the show.